Diyafa

Insights

What needs you, first.Then the numbers behind it.

Diyafa follows your orders, stock and guests' ratings, and puts what needs a look at the top of the page: an item that ran out, a cost that went up, a dish whose rating fell. Tap one to see why, in numbers.

14 days free, then EGP 499 a month, no commission

Before and after

What you know about your place, before Diyafa and after.

Same place, same orders. The difference: the numbers add up from every order by themselves, with no notebook or spreadsheet.

1At the end of the day

What was cancelled, and why?

Usually

Nobody remembers by night

With Diyafa

Every cancelled order with its cause, in the Day report

You see what slipped

2Week to week

Better than last month?

Usually

A feeling

With Diyafa

Order value, orders and average order, each with its change from the period before

You see the trend in numbers

3When you review the menu

Which dishes really earn?

Usually

You judge by what sells most

With Diyafa

“What pays, what sells”: each dish by units sold and its margin

You know what to push

Alerts

What needs a look, at the top of the page.

Diyafa goes over the numbers every day and raises an alert when something really changes. Each alert is one line with its numbers, most urgent first. Tap one to see why.

  • Stock out or low

    How many dishes use it, and the sales missed while it was out.

  • A cost went up

    With a dish's margin before and after.

  • A dish's rating fell

    With the low ratings as guests wrote them.

  • Waste or use went up

    An item wasted more for weeks running, or used faster than the week before.

  • A dish is growing

    Its sales up several weeks running.

  • A dish sells little

    Among the least sold, several weeks running.

Snooze any alert for 7 days, or dismiss it and it comes back only if it gets worse. Alerts never change anything by themselves: the decision is yours.

Sales

When you sell, and how much.

Order value, orders and average order, for today, 7 days, 4 weeks or 3 months. Each with its change from the period before.

Stock

Where your food cost goes.

Food cost as a share of order value, waste at cost, and how many days each item will last. It needs recipes and purchases with their prices.

  1. How long will it last?

    At the last two weeks' pace, the soonest first.

  2. Share of food cost

    Which items take the biggest share, and how many dishes use each.

  3. Waste by reason

    At cost, by reason or week by week.

Day report

The whole day on one page, ready to download.

Pick any day since you started: the orders, what was billed at each order's VAT and service rates, what's marked paid and what isn't, and cancellations by cause.

  • Where orders came from

    Tables or the counter, and by guests with QR or entered by your team.

  • Dishes sold

    Each dish with its quantity and value, and the sales missed while something was out.

  • Stock that day

    Waste at cost, and the purchases recorded with the total paid.

  • CSV or PDF

    A row for each order, and Arabic opens correctly in Excel. Or print it, or save it as a PDF.

The details

Details that make the numbers right.

  • Against the same length before

    Each period is compared with the same length of time just before it: the last 4 weeks with the 4 weeks before them.

  • What counts

    Orders accepted, ready or served. Cancelled orders and struck items don't count.

  • A rating per dish

    Guests rate each dish that reached them, from their phone. Their ratings fill “What guests like”, and a dish whose rating falls raises an alert.

    How guests rate
  • Owners and managers only

    Waiters and the kitchen don't see Insights or the Day report.

  • On your phone

    The same page on a phone: the first four alerts, and the menu chart becomes four lists.

  • No extra work

    Sales numbers come from the orders themselves. Nobody enters anything by hand.

Order value isn't accounting.

Insights count item prices as you entered them, before service and VAT. And Diyafa doesn't take money: guests pay at your cashier as they do now, and “Paid” in the Day report is what your team marked. For your books, download the CSV and send it to your accountant.

And the numbers come from Diyafa's other services.

Questions about insights.

Do I need to set anything up?

No. Sales numbers start with the first order. Margins and food cost need recipes and purchases with their prices, and ratings come from guests.

Do alerts reach my phone?

No, there are no notifications or emails for alerts. You find them when you open Insights.

Can I export the numbers?

Any day's report downloads as a CSV or prints as a PDF. The Insights tabs themselves don't export.

I have several branches. Can I compare them?

No. Each place has its own numbers.

Why no comparisons in my first days?

A comparison needs enough orders and a whole period before it. Until then, a bar shows how many orders are left to go.